Mission

We make sure JCB Customers have access to state-of-the-art finance options anywhere in the UK, with high speed, efficiency & fairness, making us a valued sales-aid partner to JCB and its Dealers.

Vision

We aim to provide non-stop finance via the best people and I.T. systems, which we continuously develop, in order to delight JCB Customers and be recognised as the unassailable choice for asset finance in the sectors we serve - growing our business strongly as a result.

Values

We're Enthusiastic, Hardworking and Honest.