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JCB Finance
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Website Privacy & Cookies


We are committed to protecting your privacy and recognise our responsibility to hold your information securely and confidentially. Generally, we only collect personal details when you request further information about our products or services. We generally let you know at the time of collection how we will use that personal information. For details of how we process your personal information, please refer to our Use of your information page.

Please read the following carefully to understand our views and practices regarding the collection of data when you use our websites and how we will treat it.

For the purpose of current data protection law, the data controller is JCB Finance Limited of The Mill, High Street, Rocester, Staffordshire, ST14 5JW.

Information we may collect from you during your visit

Information you give us . You may give us information about you by filling in forms on our site or by corresponding with us by phone, e-mail or otherwise through the contact options listed on the site. The information you give us may include your name, address, e-mail address and phone number.

Information we collect about you . With regard to each of your visits to our site we may automatically collect the following information:

  • technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform;
  • information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any phone numbers used to call our customer service number.

Uses made of the information we collect about you from your visit

  • to administer our site and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;
  • to improve our site to ensure that content is presented in the most effective manner for you and for your computer;
  • to allow you to participate in interactive features of our service, when you choose to do so;
  • as part of our efforts to keep our site safe and secure;
  • to measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you;
  • to make suggestions and recommendations to you and other users of our site about goods or services that may interest you or them.

We may aggregate information and statistics for the purposes of monitoring web site usage in order to help us develop the web site and our service.

Disclosure of Information we collect about you from your visit

Please see the Use of your information page on our website.

We do not disclose your information to anyone else except:

  • where we have your permission; or
  • where we are required or permitted to do so by law; or
  • to other companies who provide a service to us or you including analytics and search engine providers that assist us in the improvement and optimisation of our site.

Where we store your personal data

We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this website privacy and cookie policy.

All information you provide to us is stored on our secure servers, located inside the EEA. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.


Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

Cookies - what are they?

A "cookie" is a small text file that’s stored on your computer, tablet or phone when you visit a website. There are two types of cookie.

Session cookies

These cookies last whilst you are actively using our site and are deleted when you close down your browser.

They can help to ensure the security and integrity of a website.

Persistent cookies

These remain on your device until they expire or you delete them from your cache. They enable a website to remember things about you as a returning visitor, like your user name, preferences or how you used the website.

To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit Alternatively, you can search the internet for other independent advice on cookies.

Cookies - how we use them

If you delete cookies relating to this website we will not remember things about you, including your cookie preferences, and you will be treated as a first-time visitor the next time you visit the site.

We use Session cookies to:

  • Provide products and services that you request and to provide a secure online environment

We use Persistent cookies to:

  • Manage our marketing relationships
  • Give you a better online experience and track website performance
  • Help us make our website more relevant to you

Session Cookies are essential for us to provide a secure online environment. If you turn off these cookies then certain parts of the website may not function correctly as they are integral to the security of the website.

Managing our marketing relationships

Our third party marketing partners may set persistent cookies before you reach our site. If you wish to prevent this type of cookie (sometimes known as a ‘third party’ or ‘analytical’ cookie), you may do so through your device’s browser security settings.

Our website uses:

Google Analytics to help us understand how users interact with the site. Google’s cookie policy can be found at

Facebook pixel as an analytics tool that allows us to measure the effectiveness of our advertising by understanding the actions people take on our website. Facebook’s cookie policy can be found at

Twitter’s website tag to measure website conversions across multiple devices and platforms. Twitter’s cookie policy can be found at

Microsoft’s Application Insights is used to monitor our website to automatically detect performance anomalies. Additional information on Application Insights can be found at

You’ll sometimes see our advertising or special offers on other websites. Cookies provided by the other website or advertising network can tell us how effective this is. For example, if you click on one of our advertisements, the website owner might use a cookie to tell us that you came from their site.

Giving you a better experience and tracking website performance

You'll still be able to use most of our online services, but some things might not work as you may expect if you do not allow us to store and access persistent cookies on your device.

These cookies make our online services easier to use and help us to understand how people use our websites.

We also use this type of cookie to understand how visitors use our online services and look for ways to improve them. For example, a cookie might tell us that lots of people give up on an application process at a particular step – so we can try to make that step easier to use.

Changes to Our Website Privacy and Cookie Policy

Any changes we may make to our website privacy and cookie policy in the future will be posted on this page. Please check back frequently to see any updates or changes to this policy.